📖Program Curriculum
Compulsory modules
Introduction to Travel and Tourism
Professional Skills for Tourism Management
Travel and Tourism Finance and Planning
Worldwide Tourist Destinations
Tourism Service Operations
Tourism Culture and Society
Talent Management and Leadership
Applied Research Methods
Managing Sustainable Tourism
Travel Technology and Innovation
Digital Marketing and Consumer Behaviour
Leadership and Talent Management with Placement (Placement students only)
Strategic Management and Analytics
Revenue and Distribution Management
Dissertation
Optional modules
Tourism Risk and Opportunities
Niche Tourism
Tourism and Events in the Global Context (TEGC)
Tourism and Digital Futures
Tourism Fieldwork (Overseas fieldwork)
Global Contemporary Issues in Travel and Tourism
Course detail & modules
A successful manager knows their industry well and has a well-rounded set of skills that enables them to deal with daily challenges. This course will support you to develop your operational, management and communication skills to deliver an excellent customer experience.
The focus of the course is on understanding the travel and tourism industry as a business.
You will learn about:
the structure and organisation of the tourism industry
how the industry is changing and why
the needs of customers
the development of new tourism products and services
how new products and services are brought to the market.
Examples and case studies are taken from a range of different companies and organisations in the public and private sectors from all regions of the world.
The diverse module options and the final year project will give you the opportunity to explore a particular area of tourism interest, which can help you identify and work towards your career goals.
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